
Thierry Journiac
Over the past 25 years, Thierry has founded several companies specialising in acquisition project management, sales and the development of exceptional properties.
Having rented private homes on numerous occasions with family and friends, he witnessed first-hand the rapid growth of this relatively new industry, driven by an increasing number of affluent travellers moving away from traditional four- and five-star hotels in favour of private villas and chalets offering hotel-level services, greater privacy and a more personalised experience.
An entrepreneur with a passion for beautiful homes and hospitality, Thierry founded Boutiq Private Hospitality Group in Geneva in 2020, with the ambition of offering discerning clients a collection of exceptional homes for their holidays — but with a different philosophy.
Rather than following the model of the countless platforms offering hundreds of properties they may know little about, Boutiq Private Hospitality Group deliberately focuses on a limited and highly curated collection. Every property is carefully audited by its teams, not only for the intrinsic quality of the home and its location, but above all for the excellence of the hospitality and services provided on site.
As the private hospitality industry continues to grow rapidly, Thierry is keen to point out that a high price tag or beautiful photographs are no guarantee of an exceptional stay. This is where the expertise of true hospitality specialists makes the difference: understanding each client’s individual needs, matching them with the right home, and ensuring that the hospitality services surrounding their stay meet the same exacting standards.
Thierry speaks French and English.



